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How Our Clients Harness Benchmarq360

Since its inception as a broker benchmarking tool, Benchmarq360 has evolved into a flexible framework used across the insurance ecosystem:

Insurers

Insurers use Benchmarq360 to support compliance with Consumer Duty and Fair Value obligations, review client‑money handling and distribution oversight, and pinpoint growth opportunities across broker panels. The full‑spectrum assessment offers a clear view of strengths and gaps.

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Benchmarq360 can also be deployed as an insurer‑sponsored mark of assurance across broker networks. It provides a structured, evidence‑based assessment of the areas that matter most to insurers - including consumer outcomes, fair‑value governance, client‑money handling, fraud controls, distribution oversight and operational readiness. Rather than acting as a league table, it operates as a stamp of confidence that confirms a broker meets defined standards of capability, control and readiness, while also identifying improvement areas through a clear roadmap to green. Insurers can use Benchmarq360 across existing panels and when assessing new broker start‑ups or market entrants, reducing onboarding risk and supporting phased authority decisions.

Aggregators

Aggregators identify quoting and coverage cold spots across brokers and insurers to enhance quoting footprints and improve customer outcomes. Benchmarq360’s evidence‑based methodology helps aggregators optimise their networks and refine distribution strategies.

Data Providers

Data providers evaluate how brokers use enrichment data, show where additional enrichment adds value and remove unnecessary data costs. By analysing enrichment usage and outcomes, Benchmarq360 highlights where improved data inputs can lead to better pricing and outcomes.

Software Houses / Policy‑Administration System Providers

Software houses and policy‑administration system providers understand how brokers use their systems and highlight under‑utilised features that could improve outcomes without replacing systems. Benchmarq360’s modules on system configuration, digital tooling and automation reveal where simple changes make a big difference.

Acquisition‑Focused Insurance Groups

Acquisition‑focused insurance groups overlay Benchmarq360’s structured due‑diligence assessment onto traditional financial due diligence to spot operational, regulatory and commercial risks before acquisitions. Benchmarq360 highlights potential integration challenges, capability gaps and opportunities for value creation.

New Entrants / Start‑Ups

New entrants and start‑ups use Benchmarq360 as a blueprint for determining the capabilities, controls and operating models needed to enter chosen markets compliantly and sustainably. The framework provides a clear picture of what “good” looks like and where investment is required.

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Benchmarq360 adapts its methodology to each organisation’s context. It can deliver a full assessment, targeted deep dives or a rapid self‑completion variant, ensuring the right level of rigour without undue resource burden.

Business Meeting Discussion

Let’s Benchmarq your future. With our independent lens and our actionable roadmap, we help you not just see the future - but shape it.

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WHO2 Global Ltd
Registered Office: Suite G18, Genesis Centre, Innovation Way, Stoke-on-Trent, Staffordshire, ST6 4BF
Trading Office: 19–21 Crewe Road, Alsager, Cheshire, ST7 2EP

Benchmarq360 is a trading style of WHO2 Global Ltd.

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